This is a concept we drew up as part of a pitch to a client that we did not end up working with. The name is changed. Welcomia is an organization that works with young refugees, providing support and educational events to help them feel more welcome in the Montreal community.
Welcomia is a warm community and safe space for a diverse group of people. The brand that we designed was built to reflect that. We chose light colours that suited their focus on supporting children. We kept the brand simple, because Welcomia is in the business of providing the basic necessities that go into a healthy childhood.